Ciara is The New Face of Revlon
Consider it fate that Ciara has just been named the newest spokeswoman for Revlon–she was named after the Ciara by Revlon perfume from 1973, a gift her father gave her mother before she was born.
“I think my mom was putting it into the universe,” she tells WWD. “Your name will be Ciara and one day you will have a Revlon campaign.” Far-fetched? Yes. But considering Ciara is consistently one of our biggest beauty inspirations, the news is no less exciting.
The 30-year-old singer joins fellow celeb Revlon ambassadors Olivia Wilde and Halle Berry. As global brand ambassador, she’ll star in cosmetics ads, promote the brand on social media (her Instagram has nearly14 million followers), and serve as the face of the brand’s “Choose Love” campaign. People has the first photos of her modeling the Revlon Colorstay Eye Collection.
“I always was a big dreamer, I always envisioned myself doing really cool things and really successful things,” Ciara says of the opportunity. “There’s a lot of power in that, and my ultimate goal is to always be humble in the process and make sure I use this platform to really make a difference.”
The partnership is a cherry on top of a big year for Ciara, who got engaged to Seattle Seahawks quarterback Russell Wilson in March, married in July, and landed a modeling contract with IMG this summer, too.